Ad Submission Guidelines
Click here to download.
Our publications are printed on a four-color, cold-set web press.
This presents some special ad reparation considerations because this
type of printing is sensitive to humidity changes, which can cause paper
to stretch or shrink, resulting in color registration issues. Please review
and follow these guidelines. Most of the misregistration problems can
be mitigated or completely eliminated so the ad will print clearly and be
easy-to-read.
Camera Ready File Formats
Progressive Dairy Publishing’s production department uses Apple® computers
and Adobe® software to give its clients state-of-the-art graphics.
When submitting camera-ready artwork (ads you prepare yourself), we ask that
you submit your ad in one of the following formats, in order of preference:
• 200 dpi or higher Adobe PDF®
• Adobe InDesign CS2® and prior versions (please package the ad to include all
links and fonts OR linked fi les must be embedded and fonts outlined).
• Adobe Illustrator CS2® and prior versions (linked fi les must be embedded and
fonts outlined).
• Quark Express 6.5® and prior versions (please package the ad to include all
links and fonts OR linked fi les must be embedded and fonts outlined).
The above programs produce the highest quality ads. If you do not have access
to software that can create an ad in one of the above formats, we have graphic
designers available to assist you with your ad creation or conversion from its
current format, at no additional costs to you. Please submit photos and text
in an electronic format along with your ad ideas. We will be happy to prepare
your ad and send you a proof for approval, free of charge.
Please ask your advertising representative for more information about these services by calling
(800) 320-1424.
Please e-mail your camera-ready artwork to: dairy@progressivedairy.com
Please mail your ad copy and photographs to:
Progressive Dairy Publishing
P.O. Box 585
Jerome, ID 83338-0585
