25 Anniversary
We will press forward PDF Print E-mail
PDP - 25 Anniversary
Written by PD Editor Walt Cooley   
Monday, 19 March 2012 11:27

pd25This issue we celebrate our 25th anniversary of the magazine. As one who has only been a part of the history of the magazine for 20 percent of that time, I am grateful to the many who came before me and laid the foundation for today’s Progressive Dairyman, including and most especially, founder and emeritus publisher Leon Leavitt.

As all of my own grandfathers have now passed on from this life, I consider him my adopted grandpa. His wisdom and encouragement are most appreciated and still valued here at Progressive Publishing.

Progressive Dairyman Timeline - 25 years PDF Print E-mail
PDP - 25 Anniversary
Sunday, 18 March 2012 09:52

pd25Click here to open the 25-year timeline of Progressive Dairyman magazine in a new window.
25 years of Progressive Dairyman PDF Print E-mail
PDP - 25 Anniversary
Sunday, 18 March 2012 08:45

pd25Happy advertisers
This is truly a magazine for the progressive dairyman. The articles are very relevant to the current situations. I know my customers read Progressive Dairyman. I read PD!

Some other dairy magazines I can’t even get through because the topics are not relevant at all to me or my customers. I even choose PD over some very popular genetic magazines because I know my customers really enjoy reading your magazine.

Thank you for 25 years PDF Print E-mail
PDP - 25 Anniversary
Sunday, 18 March 2012 08:30

pd25The staff of Progressive Publishing would like to thank the following advertisers for their many years of support, loyalty, and friendship. Click here to open the list in a new window.

What I like best about PD PDF Print E-mail
PDP - 25 Anniversary
Written by PD Publisher Alan Leavitt   
Sunday, 18 March 2012 07:55

0512pd_leavitt_1I believe one of the things I’m most proud of is that despite growing in circulation, advertising coverage, page count, editorial quality or any other important measuring stick of “success” in the publication business, we have remained firmly connected with the person in the field, in the barn, on the tractor or truck – the producer.

That, more than anything else, is our constant focus: What challenges or successes is he or she experiencing? What information does he or she most need, consistently delivered? How can we best serve them? I firmly believe that keeping our focus on producers will result in a win for our readership, for our advertisers and for ourselves.

I hope we continue to surprise you PDF Print E-mail
PDP - 25 Anniversary
Written by PD Editor Walt Cooley   
Friday, 16 March 2012 14:37

pd25Soon after being named editor of Progressive Dairyman more than five years ago, my first assignment was to travel with a bus tour through the Midwest en route to World Dairy Expo. I remember sitting on the bed in my hotel room the night before the tour started, feeling anxious as to whether I would be able to write something about the tour that would be new and noteworthy.

I wanted our coverage to stand out. But what made me nervous was that this assignment wasn’t the most obviously newsworthy event. It wasn’t the first-ever bus tour dairymen had organized nor was it the first-ever dairy exhibition that I was headed to. This was World Dairy Expo; hundreds of stories have been written about it already.



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